A Chinese reporter who has been tracking iPhone 6 and 6 Plus reservations for the past week estimated on Tencent QQ Monday that more than 20 million units were ordered in three days starting Friday, the day pre-orders opened on mainland China. His report is being picked up byDigiTimes and other Asian tech sites.
If the 20-million figure is accurate — a big if — it would mean that five times as many iPhone 6s were pre-ordered in one country last weekend as were pre-ordered the first weekend in 10 countries, including the U.S., U.K. and Hong Kong.
Apple reported last month that took more than 4 million pre-orders in one three-day weekend and sold more than10 million units the next.
It’s not easy to get comparable numbers in China, where customers register their orders not just with Apple and the three major Chinese carriers, but also with thousands of authorized Apple resellers.
The Tencent estimate seems to be based largely on the same JingDong reservation counter we’ve been tracking. As of 8:00 p.m. Monday, Beijing time, JingDong‘s total stood at more than 9.5 million, split nearly evenly between the two models:
- iPhone 6: 4,672,082
- iPhone 6 Plus: 4,831,091
.
The long lines of ethnic Chinese buyers camped out in front of Apple retail outlets last month suggested that the large-screen iPhones would be a big hit in China. What we don’t know is exactly how big.
Sales on the mainland are scheduled to begin Friday, Oct. 17. On Apple’s Chinese online store, most models are already sold out.
Follow Philip Elmer-DeWitt on Twitter at @philiped. Read his Apple AAPL -0.29% coverage at fortune.com/ped or subscribe via his RSS feed.
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