2012/11/24

Your Cyber Monday Savings Cheat Sheet

Planning to do a little “thumb shopping” this Cyber Monday?
We’ve got the low-down from shopping experts on how to get the best bang for your buck come the biggest online shopping day of the year.
1. Look for Big Buys on Clothing and Accessories
Fashionistas, Cyber Monday is your lucky day.
While Black Friday is the best time to buy consumer electronics, Cyber Monday is all about the big apparel sales — so take advantage of them.
“Expect to see some of the best sales of the year from Aeropostale, Armani Exchange, Reebok, The Children’s Place, Ann Taylor and many others,” Dan de Grandpre, CEO of DealNews.com, which scours the retail landscape for the best buys, tells Forbes.
For example, “Last year, Kohl’s started its clearance sales on kids’ clothing, with girls’ apparel from $1.60,” he said.

2. Shop Pure Play Online Retailers For The Biggest Deals
“Look for online-only deals and mobile-only deals to net some of the deepest discounts,” said Claudia Lombana, PayPal’s shopping expert.
So on Cyber Monday, expect online-only stores like Zappos, Piperlime and Shopbop to have slightly better discounts than specialty retailer sites and department store sites,” added Charlie Graham, CEO of ShopItToMe.com, which bills itself as your personal online shopper and bargain hunter.

For a comprehensive survey of all the juicy bargains, checkout CyberMonday.com, a site that aggregates the day’s big deals from more than 800 retailers, and “let them do all the work for you,” he said.

3. Tap ShopItToMe Do To Hunt Down Fashion Deals
If you’re looking to score bargains on particular apparel and accessories brands, sign up for ShopItToMe’s new service, Shop It To Me Threads.
“Create a personal profile with everything you’re looking for, and set a maximum price,” Graham said. “For example, 7 For All Mankind jeans for under $100, or skinny jeans under $100, Michael Kors handbags and shoes for under $150, etc.”
Then, each “thread,” meaning your saved searches, such as, “‘skinny jeans,’ will be populated with the best item matches from 150 leading online retailers, all in your price range,” he said.

4. Shop Smart For Electronics
While Cyber Monday isn’t the optimum time to find the best buys on electronics, that doesn’t mean there aren’t deals to be had.
So if you’re hunting for anything for a flat screen TV to a tablet computer or e-reader, “The top three stores to shop from on Cyber Monday are Amazon.com, Newegg.com, and Best Buy.com, in that order,” de Grandpre said, according to the site’s analysis of product price data.

5. Do The Math
Make sure an e-commerce deal is truly a good deal by first doing the math.
“When comparison shopping online, don’t just look at product price. Also consider shipping and delivery charges,” Larry Freed, president and CEO of ForeSee, which helps retailers analyze the customer experience, told Forbes.
So factor in those cost to determine if you’re really getting a bargain before you proceed through checkout.

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