51 Companies That Are Changing The Way We Shop
With the advent of e-commerce, retail is changing more than nearly any other industry.
In this evolving environment, a few trailblazers have set themselves
apart, and are revolutionizing the way we perceive and consume retail.
Some retailers have altered their merchandising strategies to
accommodate today's fast-paced shoppers. Others are making e-commerce
more personalized than ever.
These 51 companies are changing the entire shopping experience, from what happens in stores to how customers find goods online.
Our list includes everything from multinational corporate heavyweights to innovative new start-ups that launched recently.
Hointer is taking humans out of stores.
Headquarters: Seattle, Washington
Year founded: 2012
Why it's revolutionary: Led by former head of supply chain and fulfillment tech for Amazon, Nadia Shouraboura, Hointer is changing the way you shop for clothes
by using a robotic sales staff. You download an app, go to the
showroom, and scan the QR codes of the clothing you'd like to try. The
clothes are delivered automatically right to the fitting room, customers
swipe their card on the tablet, and walk out.
Zara is altering how the fashion business works.
Headquarters: Arteixo, Spain
Year founded: 1975
Why it's revolutionary: Zara's revolutionary strategy
includes stocking light and replenishing with totally new products. As a
result, the top fashion houses have started creating even more
collections. Zara's fast-fashion outlook is appropriate for the short
attention span of today's consumer, and the retailer is expanding
globally.
STORY provides an interactive, physical experience for brands and retailers.
No hay comentarios.:
Publicar un comentario